What Sponsorship Covers

Your sponsorship commitment supports WHFA’s primary educational and informational activities, focusing on increasing professionalism at both the executive and staff levels.

  • Annual Conference and Expo. Open to every segment of the home furnishings industry and made possible largely through the regional support of the WHFA sponsors.
  • Market Seminars provide free business education on a variety of topics. Seminars are offered at each market, reaching over 350 furniture professionals annually.
  • WHFA Academy Training, high performance education, and Regional Networking Meetings bring focused presentations and forums to our mutual customers at a grassroots level, enabling retailers, manufacturers and suppliers the opportunity to share ideas and concerns in a relaxed facilitated environment.
  • Access to industry peers through a multitude of networking opportunities and social events. Market cocktail receptions, Board Meeting receptions, Conference receptions, breakfast and luncheon meetings.
  • Authoritative information communicated through WHFA’s official publication, Western Retailer (reaching more than 10,000 retailers regionally).
  • Specific information services offered through WHFA’s office.

As a WHFA sponsor, you support these initiatives:

  • Development and promotion of local educational programs
  • Reduced registration fees/costs of programs for retailers
  • In-depth research for special reports published in the Western Retailer
  • Communication of legislative issues that affect the home furnishings industry

As a WHFA sponsor, you also become a highly valued member of WHFA and are entitled to all the privileges and courtesies of membership.